Internet of Things—The Secret to Saving Millions

If you are reading this blog, you are probably already aware of Internet of Things (IoT). If not, then read on and if yes, then jump straight to the next paragraph to know how IoT can help you save millions of dollar. IoT is the technology that provides inter-connection between the things enabling them to communicate without physical interaction. How IoT Can Help Save Millions? Companies are on a continuous hunt for technologies that would save cost and time and IoT provides both. According...


Chandni Bhagchandani, October 14, 2016 | Posted in Big Data Analytics

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Drupal – Why Should it be Your First Choice of CMS?

Selecting a Content Management System (CMS) for your business is crucial to your brand’s fortunes on the digital ecosystem. Your final choice depends on a lot of factors like ease of configuration, whether it’s scalable as per your business aspirations, and whether it helps to accelerate your organization’s content marketing program. And many developers and marketing managers find that Drupal ticks these boxes nicely. Drupal has emerged as a strong contender as the most preferred CMS around...


Priyankap Sharma, October 14, 2016 | Posted in Web Content Management

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Expanding IoT to Retail Shopping

Connected devices are changing the way people all around the world lead their lives. Connected devices are bringing revolutionary changes to all industries and providing to be a significant disrupting force. The Internet of Things (IoT) is introducing innovation and new opportunities in the market by bringing every object, customer, and action into the digital kingdom. While the Internet of things may seem a little absurd or like a science fiction, it is fast becoming a reality. How Does IoT...


Chandni Bhagchandani, October 12, 2016 | Posted in Big Data Analytics

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Ensure Higher Conversion Rates with Data Driven Sales & Marketing

A year back when I was exploring marketing automation tool for my website, was surprised to see a picture of visitor who downloaded collateral from my website. Marketing and sales stacks available in the market are evolving everyday but they aren’t yet completely integrated at the data and process level. Cloud based Big Data Analytics platforms are building a foundation for creating scalable Systems of Insight to help marketing and sales team to target right audience, improve conversions,...


Nupur Patel, September 30, 2016 | Posted in Big Data Analytics

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Embrace Automation with Service now, to deliver an integrated, mobile and interactive experience

While working in a fast paced world, it becomes essential to cope up with the existing and upcoming challenges that come one’s way. Big enterprises when dealing with data services need a well-optimized service provider that takes care of all their needs in IT, HR, marketing, project management, field service, finance, and leadership. These fields of services need a sound platform for proper execution and that is where service management software providers like ServiceNow come into the picture...


Priyankap Sharma, September 28, 2016 | Posted in Cloud

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Big Data Analytics Driving Robotic Yet Personalized Digital Experiences

Organizations today have differentiated their digital brands by reaching customers and prospects through different channels yet delivering tailored, relevant messages that speak to the requirements & aspirations of their target audiences. With Big Data, organizations can get a single view of their customers/prospects, which can later be micro-segmented, targeted and proposed with personalized messages, ads, products or services. You must have felt exceptionally well personalized digital...


Nupur Patel, September 12, 2016 | Posted in Big Data Analytics

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A closer look at the benefits of Liferay Digital Experience Platform (DXP)

With the DXP version release, Liferay has made a paradigm shift on its fundamental offering. With this release, Liferay has now  defined a roadmap to take on the technology trends of tomorrow like microservices,  digital experience management, smarter and quicker build management. In this write up, we will pick some of the new offerings of Liferay DXP and explore them in details. Modularity: This effectively means that each module (feature) of Liferay is now...


Shivani Singh, August 29, 2016 | Posted in Portals, Content & Collaboration

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How Duolaw Can Change The Way Legal Firms Are Operating

Similar to other business entities, legal firms too face the complex challenge of disruptions in the law field. In order to make the most of this shift, they will have to adapt themselves to the changing market and transforming trends. While globalization happens to be a significant reason for this change, you also can’t ignore the deep impact of tech innovations. Rapid shifts in the global market and ever-changing consumer preferences have led to the emergence of innovative technologies. And...


Priyankap Sharma, August 05, 2016 | Posted in Web Content Management

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Magento Based Ad Booking Platform For Media Industry

Digitization has caused significant transformations in numerous sectors. From industrial and service-oriented to allied sectors, this phenomenon has completely revolutionized the business landscape. Business automation happens to be one of the most crucial effects of digitization. Take a look around, and you will discover scores of companies embracing automation to their benefits. From core business tasks to associated operations, automation seems to be the go-to solution for a myriad range of...


Priyankap Sharma, August 05, 2016 | Posted in e-Commerce

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Essential Points to Know Before Creating an Ecommerce Store

In an emerging global economy, e-commerce applications coupled with secure electronic funds transfer have been key success drivers for the e-commerce business. For many merchants, an online e-commerce store offers incredible RoI along with great user experience. However, with increasing competition, you really need to make your store stand out to create a positive impression. And how would you do that? Simpl, by keeping in mind a few essential points when you start off with your very own e-...


Chandni Bhagchandani, July 29, 2016 | Posted in e-Commerce

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